Publix Sabors

Lakeland, Fla.-based Publix Super Markets executed a similar strategy when the chain opened its two Publix Sabors in Kissimmee and Hialeah, says spokeswoman Maria Brous. “That is what we do with all of our stores: identify the consumer and understand the community while carrying items and providing a service that customers will be looking for,” she explains. She adds that South Florida’s Hispanic community is multigenerational, with extended families living under one roof, a familial structure that shifts the farther north one goes. This observation guided the way Publix laid out its current Sabor stores and two more planned for 2007. — Hispanic Trending

With Lakeland as the company’s home base, I wonder when we’re going to get a Publix Sabor? Everything I’ve read about the concept emphasizes the expanded bakery. I want a shot at finding some new pastries.

See Also:

Publix Expands Hispanocentric Sabor Supermarkets

Publix SABOR: In-stores Uncover Broad Audience — Publix Super Markets’ new store format is targeted to Hispanics, but its bakeries’ top quality products and extensive selection bring fans from beyond their niche.

4 thoughts on “Publix Sabors

  1. A Publix Sabor would be an excellent addition to Lakeland! My husband is Hispanic, (and works for Publix!), so I know they would get our business! Yes, maybe the bakery could provide us with some of those yummy guava pastries all sticky and covered in powdered sugar… mmm, I better go eat something.

  2. A Publix Sabor would be an excellent addition to Lakeland! My husband is Hispanic, (and works for Publix!), so I know they would get our business! Yes, maybe the bakery could provide us with some of those yummy guava pastries all sticky and covered in powdered sugar… mmm, I better go eat something.

  3. I think a Sabor would do great in Panama City Beach because there is so many hispanics.

  4. I think a Sabor would do great in Panama City Beach because there is so many hispanics.

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